Every year, Shoppi Tivoli — Switzerland’s largest shopping center — redefines in - mall entertainment with its highly anticipated Fashion Night. The ongoing challenge: to stage the latest fashion trends in a completely new way, integrating a different live m usic act each year while keeping the experience surprising, stylish, and emotionally engaging.

We delivered the full creative production — from concept development and stage design to creative direction, choreography, show direction, casting, and artist booking. One of the event’s standout elements: the transformation of the mall’s central escalator into a dramatic, one - of - a - kind runway. By turning architecture into performance space, we created a show environment that was as unexpected as it was unforgettable.

With its unique staging and dynamic fusion of fashion and live music, Fashion Night has become a cultural signature for Shoppi Tivoli — reinforcing its position as not only Switzerland’s largest, but also most innovative shopping destination. The event dra ws large crowds, creates lasting emotional impact, and continues to set a new benchmark for experiential retail.